Image – Junction Park State School in Brisbane has made the 40km speed sign backpacks compulsory for its students
The Australian Road Safety Foundation (ARSF) is calling on Brisbane drivers to slow down around school zones, as part of its latest road safety campaign Safely Backpacks.
The campaign sees students turned into powerful reminders of the importance of travelling at the right speed, displaying a 40km speed sign on their backpack.
“We want every child to make it to school safely, which is why we’re urging all drivers to watch their speed in school zones. It’s important that all drivers do their part to stay within the speed limit to help make our communities safer, stronger and more resilient,” said Russell White, Founder and CEO of the ARSF.
In the 12 months to February 2017, 172 pedestrians were killed in road incidents.1
To maintain the safety of its students and eliminate road incidents, Junction Park State School in Annerley has taken up the initiative by making the 40km speed sign backpacks compulsory for its students.
Bags were given out to prep students at Junction Park State students with Principal Christine Wood calling out to all schools around Australia to get involved.
“We’re calling on our peers to use this opportunity to educate their students of the risks while giving them a practical solution to help keep them safe,” said Wood.
Safely Backpacks follows on from the success of ARSF’s 2016 campaign Safety Stickers which saw ordinary bins transformed into lifesaving tools, featuring stickers of children and speed signs to remind drivers of the importance of travelling at the right speed.
Parents or schools interested in purchasing a Safely Backpack can do so by contacting the ARSF hotline on 1300 723 843 or email firstname.lastname@example.org. Source
1 https://bitre.gov.au/statistics/safety/ - Safety Statistics, Road Safety Statistics, Road deaths by road user group: 12 months to February
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